REDEFINING THE SOUND OF
OUR GENERATION
REDEFINING
THE SOUND
OF OUR
GENERATION
OUR PROJECTS
The Z-POP Dream project is motivated by its desire to help talented Asian performers realise their dreams on a global stage. As the world increasingly looks towards Asia for influence, both economically and culturally, Z-POP Dream’s rich diversity and multi-cultural ethos will resonate with fans all across the planet, acting as a bridge for cultural exchanges.
The first two successful seasons of Z-POP Dream have already concluded. In future, Divtone Entertainment has a seven-year vision for the development of Z-POP Dream. From its base in Asia, the concept will be expanded to Europe, the Middle East & Africa, North America and South America. Whichever region we visit, the music will always be original and supported by an integrated social network, keeping our Z-Stars connected with their global fans.
As Gen Z continues to make a massive impact on the world, we want to empower them to live their dreams and make a real difference.
THE GENERATION Z
Z-POP is universal. It is not confined to a specific region or community; it exists as a global culture that brings together diverse races, languages, beliefs and musical genres. The overall goal is to break down geographical and cultural boundaries, and to connect Gen Z through their shared passion for music.
The glitsy™ app, with its integration of live events and technology, is the platform that unites the Z-POP community, creating an engaging, interactive and seamless experience for fans. Together, Z-POP Dream and glitsy™ will become the bridge for global cultural exchanges, bringing the vision of “One Asia. One World” to life.
Z-POP DREAM AND glitsy™
THE SOUND OF GENERATION Z
Z-POP Dream and glitsy are creating a new sound that will break down borders and bring K-Pop culture to Generation Z fans all across the world. These platforms will discover talented Asian performers and empower them to realise their dreams on the global stage.
THE DREAM CREATORS
Divtone Entertainment’s visionary founder and leadership team have extensive experience in the world’s biggest media entertainment companies. Many of them are also music marketing professionals and specialists from the early days of K-POP.
